Stop Being Your Own Worst Client

You couldn’t find the time to get your email opt-in page completed. 

You were too busy to write the next chapter of your book. 

You were working too hard and completely forgot to put together your webinar presentation. 

Why do you continue to accept these and other excuses from yourself? Why is your lack of business development allowed to continue, even when you know how important those tasks are to your future growth? 

Now, before you go thinking I’m being way too hard on you, know this: we all struggle with this very issue. We all put our clients, our family, our friends, and even the neighbor we barely know before ourselves. 

But I’m giving you permission right now to stop doing that, and start treating yourself as the VIP you really are. 

It’s time to put your business growth ahead of that of your clients. Only by doing that will you be able to reach a larger audience, help more people, and achieve the goals you’ve set for yourself. 

The simplest way to do this is to just make appointments with yourself. That hour or two you have free on Thursday afternoon? Don’t book a client call in that spot. Book yourself. Mark it on your calendar, and treat it as an unbreakable appointment, just as you would an appointment with a client or your doctor or your accountant. 

Spend the time working on the things that are important to the continued growth of your business. 

• Write a chapter of your upcoming book
• Write emails for your autoresponder
• Reach out to JV partners

Don’t push the things you must do aside for “later” or “after your business work is done.” Elevate yourself to VIP client status and start putting yourself first. Your business will thank you for it.  

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